Research groups

SMEs’ competitiveness

The research group intends to investigate the competitive capacity of Italian SMEs, a type of firm that characterize the entrepreneurial structure of the country. SMEs are overall 99% of all enterprises in Italy, contributing to the generation of about 70% of the national value added and absorbing more than 80% of employees in country. In particular, the research team aims:

  • to bring out the critical factors and barriers that SMEs face at different stages of their development;
  • to identify and highlight the factors underlying SMEs’ success and therefore their ability to survive and face different situations arising not only from internal dynamics but also from the environmental context;
  • to understand the entrepreneurial specificities that distinguish those who drive these companies;
  • to examine the relationship between these latter and the organisms that at local or national level can provide them with different types of supports (financial, consulting, research).
Contact people
Paola Castellani Chiara Rossato

Paola Castellani
Assistant Professor
Chiara Rossato
Assistant Professor
Elena Giaretta
Full Professor
Francesca Simeoni
Associate Professor
Topic Research area
Entrepreneurial learning and entrepreneurship education Imprenditorialità
Entrepreneurship
Communication and diversity management Comunicazione aziendale
Corporate communication
Destination management Gestione del turismo
Tourism management
En plein air tourism Gestione del turismo
Tourism management
Managerial ethics and models of “feasible ethics” Responsabilità sociale d'impresa ed etica aziendale
CSR, sustainability and business ethics
Fair trade Responsabilità sociale d'impresa ed etica aziendale
CSR, sustainability and business ethics
Event management and sustainable events Comunicazione aziendale
Corporate communication
Creative failure Imprenditorialità
Entrepreneurship
Entrepreneurship of long-lived firms Imprenditorialità
Entrepreneurship
Social entrepreneurship Imprenditorialità
Entrepreneurship
Social innovation Gestione dell'innovazione
Innovation management
The features of innovative firms Gestione dell'innovazione
Innovation management
The features of sustainable innovation Responsabilità sociale d'impresa ed etica aziendale
CSR, sustainability and business ethics
The communication of corporate museums and archives Comunicazione aziendale
Corporate communication
Events and tourism management Gestione del turismo
Tourism management
Dividend policy Finanza aziendale
Corporate finance
Public utilities management Gestione dei servizi
Service management
Models to assess firm’s viability Imprenditorialità
Entrepreneurship
Corporate museum and tourism Gestione del turismo
Tourism management
New forms of innovation management Gestione dell'innovazione
Innovation management
SME & family business management Imprenditorialità
Entrepreneurship
Managerial practices of knowledge sharing Gestione dell'innovazione
Innovation management
Decisional processes Imprenditorialità
Entrepreneurship
Technology transfer processes to small firms Gestione dell'innovazione
Innovation management
Reputation management Comunicazione aziendale
Corporate communication
Start-ups and entrepreneurial ecosystems Imprenditorialità
Entrepreneurship
Storytelling e transmedia storytelling Comunicazione aziendale
Corporate communication
SMEs development Imprenditorialità
Entrepreneurship
Techniques to develop creativity and design thinking Gestione dell'innovazione
Innovation management
Top management communication and people engagement Comunicazione aziendale
Corporate communication
Valorization and sustainability of the territories Responsabilità sociale d'impresa ed etica aziendale
CSR, sustainability and business ethics

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