New models for the assessment of visitor well-being: establishment of a permanent marketing observatory “To Be Verona. The Italian Lifestyle Taste” to survey the perception of Verona in the world

Starting date
November 1, 2013
Duration (months)
30
Departments
Business Administration
Managers or local contacts
Capitello Roberta

Sponsors:

Funds: assigned and managed by the department

Project participants

Roberta Capitello
Associate Professor
Publications
Title Authors Year
Role of expected and lived experiences in shaping place image Capitello, Roberta; Agnoli, Lara; Charters, Steve; Begalli, Diego 2015
A new approach to the analysis of visitor perceptions towards a tourism destination: the role of food and wine experiences Capitello R.; Agnoli L.; Begalli D. 2013

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Attachments

Activities

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